At Trozzolo Communications group, our intern group was tasked with their client, Boulevard Brewing, to create a campaign to market the existing Rec Deck, a shuffle room and bar located on the fourth floor of the Boulevard Tours and Rec building in Downtown Kansas City, Missouri. We took the approach of taking the existing branding created by Carpenter Collective and expand on creating a social atmosphere for sparking conversation, drinking good brews, and of course lots of shuffleboard.